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Nike

Innovation at Nike isn't a moment. It's a cadence.

The language of a win, from raw data to moving narrative.

Nike

Innovation at Nike isn't a moment. It's a cadence.

The language of a win, from raw data to moving narrative.

Nike

Innovation at Nike isn't a moment. It's a cadence.

The language of a win, from raw data to moving narrative.

Nike

Innovation at Nike isn't a moment. It's a cadence.

The language of a win, from raw data to moving narrative.

Services

Art Direction

Brand Systems

Motion Design

Animation

Nike gave us an extraordinary amount of progress to work with. Our job was finding the stories within a vast amount of raw material and giving them the energy they deserved.

We built a repeatable creative process for turning data, milestones, and accomplishments into tightly choreographed motion, transforming information into high-impact visual stories designed to make progress feel tangible.

Progress deserves more than a progress report.

A quarter’s worth of milestones becomes something altogether different when individual achievements begin to register as collective momentum.

Progress deserves more than a progress report.

A quarter’s worth of milestones becomes something altogether different when individual achievements begin to register as collective momentum.

Progress deserves more than a progress report.

A quarter’s worth of milestones becomes something altogether different when individual achievements begin to register as collective momentum.

Progress deserves more than a progress report.

A quarter’s worth of milestones becomes something altogether different when individual achievements begin to register as collective momentum.

The result is a kinetic celebration of the talent behind the force that is Nike.

The result is a kinetic celebration of the talent behind the force that is Nike.

The result is a kinetic celebration of the talent behind the force that is Nike.

The result is a kinetic celebration of the talent behind the force that is Nike.

In the end the work was to translate progress from measurement into feeling.

In the end the work was to translate progress from measurement into feeling.

In the end the work was to translate progress from measurement into feeling.

In the end the work was to translate progress from measurement into feeling.

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Let's get into it.

startsomething@shadowstepstudio.com

Let's get into it.

startsomething@shadowstepstudio.com

Let's get into it

Let's get into it

Let's get into it